Tuesday, April 25 2017
How would you define an Architect? Global economies, the rising influence of technology, and environmental concerns are just a few of the factors that play into this ever evolving profession.
The third and final session of the Architecture Uncensored series explores how an architect is perceived by the people who experience the built environment. Presenters will discuss ideas and successes of how architects aim to present themselves to the public, and will cover a variety of perspectives from media and communications professionals, students and end-users.
- Deane Madsen, architectural writer and photographer, former Assistant Editor of Architect Magazine
- Michael Guimond, DC Director of Bisnow
- Chrysanthe Broikos, Curator from the National Building Museum
- Mary Fitch, Executive Director of the Washington Chapter of the American Institute of Architects
About this series: The Architecture Uncensored Series focuses on topics that are typically seen as taboo within the profession. These topics, which are often not discussed in our offices, are presented through a panel of industry professionals - exploring questions that challenge us to see important issues from different perspectives. This year’s series focuses on what it means to be an architect in today’s industry through the eyes of three different groups: The Architect, The Client, and The Public.
Organized by: AIA|DC Emerging Architects Committee
Sponsored by: CallisonRTKL, Perkins+Will, SmithGroupJJR
After attending this course, participants will be able to:
1. Identify what the public’s understanding of an architect is, and what it is founded on;
2. Explore how the public experiences the architectural profession through product and process;
3. Analyze and compare strategies for how the architecture profession is shared to the public through communications, outreach and advocacy; and
4. Summarize the key influential factors for successful communication between architects and the general public.